Apple defend conditions at iPhone factory.Posted: June 4th, 2010 | Author: admin | Filed under: Printed Gadgets | Tags: Ethical, Luxury, Watchdogs | No Comments »Apple head honchos Steve Jobs has defended conditions at their Tai factory that produces the firm’s popular iPhone, following a string of thirteen suicides and attempted suicides. The deaths have shone a spotlight on working conditions at the factory, where workers - often from rural China - work up to 12 hours a day, six days a week. But Mr Jobs defended the conditions; “You go in this place and it’s a factory but, my gosh, they’ve got restaurants and movie theatres and hospitals and swimming pools. For a factory, it’s pretty nice,” he said. If you are concerned about the sourcing of USB memory chips, or any other electrical components that we sell here at Gift Selection or Gadgets2order, then rest assured that all our promotional products meet environmental and ethical standards. |
ISBA Kick OffPosted: January 6th, 2010 | Author: admin | Filed under: Marketing & Branding | Tags: Celebrity Endorsements, Watchdogs | No Comments »Obviously we love our promotional products here at Gift Selection, but the Incorporated Society of British Advertisers hasn’t taken to kindly to Government plans too allow product placement on TV.
The Department for Culture, Media and Sport’s ongoing consultation, ISBA said it believes the introduction of product placement would lead to a “double disadvantage” for advertisers and viewers.
It argues that the current system of unpaid prop placement, where programme makers seek out branded products to use within shows, serves both groups better than a paid system. Bob Wootton, media and advertising director at ISBA, said: “Advertisers are concerned that the existing low-cost system of prop placement will be closed off and that broadcasters will drive them into more expensive paid-for product placement.
Personally I agree with the British Medical Association that product placement should be heavily regulated in regard to such potentially harmful things like alcohol or junk food. However as the ISBA said, no viewers complaint has ever been upheld in the past 25 years. If product placement can create extra revenue for TV production, viewers will ultimately vote with their remotes anyway. |
ASA is a Cereal KillerPosted: March 31st, 2009 | Author: admin | Filed under: Marketing & Branding | Tags: Watchdogs | No Comments »The public guardians who protect us from the evils of false and offensive advertising (The ASA), has banned an ad for Kellogg’s Nutri-Grain Soft Oaties, because it has deemed to have implied the biscuits are healthy a treat.
The press and poster ads use the headline “Wholesome cookie goodness”, and point out that the biscuits are made with oats and wheat, sources of fibre, vitamin and iron. The consumer magazine Which? first highlighted the issue, and I have to agree that the ads do strongly give off the impression that these snacks are doing you good – when in fact they are high in sugar and saturated fat.
In their defence Kellogg says the ads make it clear they are selling cookies, which we should all release aren’t healthy in the first place. The bottom line is that the ASA have said; “the ads must not appear in their current form” again. |
