The sweet taste of success; using branded confectionary for promotional campaigns
March 2013: Complimentary bowls of promotional sweets and mints have been offered at hotels, and the reception desks of council offices, banks and restaurants for years in Europe, although this has only become commonplace in the UK…
Promotional chocolate improves memory and can help your marketing efforts too
February 2013: Chocolate, named by scientists as a ‘super-food’ has now been shown to be effective in improving the memory of snails (and potentially, humans) too, in a new study conducted by a student at the Canadian…
Eco-friendly desktop items – the perfect choice for our planet and your business
February 2013: Environmental issues are now more relevant that they have ever been before, and have a direct impact on our lives at both work and home. It really is true that every little helps, and the…
Why desktop items are still the business owners’ preferred choice for promotional campaigns
February 2013: Despite the continual development of new and exciting promotional products, it has been found that business owners are still relying on traditional branded items, which they know and trust. Buyers are still citing desktop items…
Using desktop promotional items to boost website traffic
February 2013: Whilst it is widely acknowledged that promotional products are highly effective in helping to create brand recognition, one lesser known benefit of these items is their usefulness when driving traffic to a website. Of course,…
Choosing the best promotional gifts for upcoming conferences
February 2013: Conferences offer the ideal setting in which to provide delegates with a lasting reminder of one’s business, with a huge range of appropriate products available that can be printed with contact details or a…
Making the most out of trade show attendance
January 2013: Attendance at trade shows is one of the key ingredients to a successful business. Particularly for small business owners, trade shows can be very useful, as they offer ample opportunity to reach out to prospects,…
Creative promotional ideas to sell your products
January 2013: Many entrepreneurs and small business owners have had great success through unconventional marketing channels; although the traditional tactics are effective, there are quite a few other ways to tackle the promotion of your business. Sponsoring…
Online marketing advice for the forward thinking business owner
January 2013: When it comes to marketing online, experimenting with different approaches is generally considered to be the best way to find out what works for your particular set of customers. The kind of tactics which work…
Three tips for a successful product launch
January 2013: Bringing a new service or product to the market can be difficult; after all, thousands of new products are launched every year, so what can you do to make yours stand out from crowd? There…
